Monthly Archives: December 2011

There seems a fine line as to what feels innately ‘right’ and what looks wrong. It’s what some would call “Taste” or discerning taste. To further elaborate we need to look into the difference between fashion and style. Fashion comes from outside and follows zeitgeist or the spirit of the moment. Style, on the other hand, is almost an innate visceral quality that comes from within. A well styled design is more to do with form , balance and proportion. A well styled car is more likely to be elegant-even in years to come. Typically we’ll call these designs timeless thoroughbreds. A fashionable design that captures the mood of the moment won’t and is less likely to be timeless. Fashionable design will follow and conform to the mood of the moment. Short termism to be forgotten next season. Continue reading →